CYCLING DEVELOPMENT FOUNDATION INC

PERTH WESTERN AUSTRALIA

The Cycling Development Foundation Inc (CDF) was founded in 2016 and is a not-for-profit incorporated Association created to provide a proven pathway for aspiring young athletes that wish to enter the professional cycling ranks – achieved through the use of applied research, best in class coaching and a whole of person approach.

Furthermore, the Foundation aims to make a positive and sustainable impact within the Laverton township, a First Nation’s community, and its surrounding region. The CDF’s approach involves implementing a world-class community engagement program which utilizes cycling as the central educational method.

The Foundation aims to have equal representation of boys and girls in the junior program, as well as equal representation between men and women in the National Road Series team.

Our programs are centered on developing the whole person using applied research, best in class nutrition and strength training, as well as teaching the importance of developing grit, resilience and goal setting; lifelong skills that will stay with our athletes and First Nation’s kids for life, no matter what journey they decide to take with their cycling.

ABOUT US

The Cycling Development Foundation exists to raise capital and funding to provide support and resources for growing the base of cycling, particularly the development of the junior and women’s fields.

The CDF facilitates this via partnerships with various socially conscious corporations to deliver tangible benefits to their employees, associates and communities beyond sporting outcomes alone.

The Foundation’s general public fundraising is conducted through the Australian Sports Commission’s fundraising arm, the Australian Sports Foundation (ASF). Donations made through the ASF are tax deductible. We can also customise various sponsorships opportunities for corporates who wish to meet their ESG/Impact requirements and/or for individuals who may wish to sponsor individual athletes or those programs that they are most passionate about.

WHERE DOES THE CDF FIT IN?

Regulation of Cycling – AusCycling is the sport’s regulator – creating and enforcing rules around road and track competitions and anti-doping, selecting State teams, running State Championships and sanctioning and monitoring certain key cycling events.

Advocacy and Government Liaison –  WestCycle is the peak industry body for representation to Government, creates a Statewide Framework and Facilities Plan and conducts Skills and Training Courses for aspiring coaches.

GOVERNING BODY – AUSCYCLING

– Regulates road and track racing
– Sets rules for racing and anti-doping
– Sanctions key racing events

INDUSTRY ADVOCACY – WESTCYCLE

– Peak body for Cycling
– Industry Representative to Government
– Statewide Framework & Facilities Plan
– Mountain Bike Strategy
– Skills/coaching courses

DELIVERY PATHWAYS – CYCLING DEVELOPMENT FOUNDATION

– Growing Junior and Female participation
– In-school training days
– Charity and Corporate Ride Events
– Development Programmes for all cycling disciplines
– Support key WAIS cyclists
– Develop and run cycling race teams

Delivery

  • Develop programs and provide multiple pathways to increase cycling opportunities and participation rates for junior, female and male cyclists, including racing;
  • Work with prominent official sporting associations to identify elite junior, female and male cycling athletes;
  • Support cycling development at an introductory and local level;
  • Encourage a corporate cycling focus so that foundation members and benefactors can be involved in cycling as a sport and form of exercise;
  • Foster a network from the corporate and sporting communities in WA for mutual benefit.

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The CDF will work with cycling representative and governing bodies to pursue common objectives and highlight the significance of development and racing pathways.

Funds raised are utilised to: conduct women’s specific events and in-school programmes, specific purpose ride days, corporate ride days, contribute toward the travel costs of agreed women and junior WA athletes’ attendance at cycling competitions and purchase cycling services and equipment.

MANAGEMENT COMMITTEE AND MEMBERS

The CDF is privileged to be able to draw on the expertise of leading Perth professionals, from the business advisory, urban planning, medical, engineering and public relations fields – all of whom are all passionate cyclists.

PARTNERS & CORPORATE CONTRIBUTERS

Existing partners benefit from involvement at community and events, brand exposure via jersey placement, social media recognition, website links and promotion, and rider recognition.